Our Values

Thinking of Joining Our Team?

We’re always on the lookout for amazing people to join us at Smashed Avo. We’ve built something special here, a team that’s tight-knit, talented, and genuinely enjoys doing great work together. If you’re hoping to be part of it, there are a few things you should know about how we operate.

smashed avo footer Smashed Avo
Check How We Do It!

Let’s create something amazing together.

Happy Clients

values avocado Smashed Avo

Great service! Very proactive and attentive. They are always on top of the game when responding to requests, especially Clark, who always takes action right away. Thank you for your hard work, John, Clark and the team!

Brunetti Oro January 27, 2025
google

John, Clark & the team have done a great job creating & implementing a new website for us over the past 12 months or so. Their attention to detail, good communication and above all else their prompt response & action to enquiries or unforeseen issues has ensured a smooth process overall.

Rob Campling January 13, 2025
google

It's been nearly 10 months since I asked Smashed Avo's help to sort some of the major problems I was facing with my website. In past 10 months they have helped me tremendously to sort all the problems, do the integrations, carry out some of the new projects and as a result of that now my website runs beautifully and effortlessly. Smashed Avo team is of very high caliber and are very caring and are extremely good at problem solving. I highly recommend Smashed Avo for any of your future projects, websites and integrations!!

Dee Desai October 10, 2024
google

Smashed Avo is fantastic! They're super caring and always proactive. Their team is amazing, full of endless ideas. Love how they regularly check in. Highly recommend.

TRA Australia November 21, 2023
google

John was so invested in our project, I begun to have suspicions that he was a shareholder in the company. Thank you Smashed Avo for your dedication!

Daria Varlamova October 26, 2023
google

We partnered with Smashed Avo for a critical project with tight deadlines and a complex technology stack. The team rose to the occasion and delivered a beautiful, comprehensive website just in time for our launch at PAX Australia. Their exceptional skill and commitment made a significant impact on our marketing plan. We had no issues, and the highlight was seeing our vision come to life through their work. Highly recommend for anyone looking for quality and reliability.

Damian Anderson October 19, 2023
google

If you're in search of a top-notch website designer agency, look no further! Smashed Avo's expertise in WordPress, WooCommerce, and Shopify websites is truly remarkable. They offer a comprehensive range of services, from website design to development, SEO, CRO, PPC ads, and Meta Ads – everything you need to make your online presence shine. What sets Smashed Avo apart is their exceptional team. They are not only highly skilled but also incredibly ethical in their approach. It's evident that they genuinely care about their clients' success. From the initial consultation to the final result, they go above and beyond to deliver excellence. Their ability to deliver results is unparalleled. They know how to make websites not just visually appealing but also highly functional and optimized for search engines. If you're seeking a website designer agency that combines expertise, ethics, and results, Smashed Avo is the way to go. I wholeheartedly recommend them to anyone in need of web services. Thank you, Smashed Avo, for your outstanding work and dedication to helping businesses succeed online! ⭐⭐⭐⭐⭐

google
Testimonials

Delight in Every Interaction

Every touchpoint with our clients should leave them happier than before. We aim to exceed expectations always.

Your Key To Success

Smashed Avo Organisational Values

01

Client-First, Always

We exist to make life better for our clients. Every project, every interaction, every deliverable is built around understanding their goals and helping them succeed, not just ticking boxes. We ask ourselves, “What would make this better for the client?” and then we do that.

What this means for you:

  • Think about outcomes, not just outputs.
  • Educate clients with clarity, not jargon.
  • Take ownership of results, not just responsibilities.

02

Delight in Every Interaction

We aim to leave every client, team member, and partner better than we found them. Whether it’s through the polish of our designs, a helpful Loom video, or a perfectly-timed emoji, small moments of delight compound into lasting relationships.

What this means for you:

  • Communicate warmly and thoughtfully.
  • Look for ways to surprise and exceed expectations.
  • Don’t settle for “done”, aim for “wow”.

03

Excellence in Execution

We hold ourselves to the highest standards, not because we’re perfectionists, but because we care. We don’t ship work we wouldn’t proudly put our name on. We plan thoroughly, test rigorously, and push pixels with precision.

What this means for you:

  • Sweat the details.
  • Take pride in doing things the right way, not the easy way.
  • Be your own quality control.

04

Relentless Dedication

We’re a team of problem-solvers, builders, and doers who don’t shy away from hard things. If something needs to be figured out, we figure it out. If a wall gets in the way, we find a way through it, or around it, or over it.

What this means for you:

  • Be resourceful and proactive.
  • Own your work like it’s your own business.
  • Don’t wait to be told what to do, lead.

05

Clear, Candid Communication

We believe the best relationships are built on trust, honesty, and a shared understanding. That’s why we don’t beat around the bush, hide behind buzzwords, or play politics. We speak up with respect and listen with intention.

What this means for you:

  • Write and speak clearly, avoid fluff.
  • Raise concerns early. Don’t let problems fester.
  • Assume good intent, always.

06

Team Over Ego

No rockstars, no passengers. Just a team of skilled, respectful people working toward the same goal. We celebrate each other’s wins, back each other up, and collaborate like adults. There’s no room for ego here, only ownership and generosity.

What this means for you:

  • Give credit freely and take feedback humbly.
  • Ask for help when you need it, offer it when you can.
  • Trust the team. We’ve got your back.

07

Progress Over Perfection

We’re not chasing perfect. We’re chasing better, better processes, better outcomes, better support for our clients. That means staying agile, iterating fast, and learning as we go.

What this means for you:

  • Be open to new ideas and ways of working.
  • Share learnings, both wins and misses.
  • Done and improved beats perfect and never shipped.
values coding Smashed Avo
Your Key To Success

Smashed Avo Organisational Values

Rectangle 2 Smashed Avo

We exist to make life better for our clients. Every project, every interaction, every deliverable is built around understanding their goals and helping them succeed, not just ticking boxes. We ask ourselves, “What would make this better for the client?” and then we do that.

  • What this means for you:
  • Think about outcomes, not just outputs.
  • Educate clients with clarity, not jargon.
  • Take ownership of results, not just responsibilities.
Rectangle 2 2 Smashed Avo

We aim to leave every client, team member, and partner better than we found them. Whether it’s through the polish of our designs, a helpful Loom video, or a perfectly-timed emoji, small moments of delight compound into lasting relationships.

  • What this means for you:
  • Communicate warmly and thoughtfully.
  • Look for ways to surprise and exceed expectations.
  • Don’t settle for “done”, aim for “wow”.
Rectangle 2 4 Smashed Avo

We hold ourselves to the highest standards, not because we’re perfectionists, but because we care. We don’t ship work we wouldn’t proudly put our name on. We plan thoroughly, test rigorously, and push pixels with precision.

  • What this means for you:
  • Sweat the details.
  • Take pride in doing things the right way, not the easy way.
  • Be your own quality control.
Rectangle 2 6 Smashed Avo

We’re a team of problem-solvers, builders, and doers who don’t shy away from hard things. If something needs to be figured out, we figure it out. If a wall gets in the way, we find a way through it, or around it, or over it.

  • What this means for you:
  • Be resourceful and proactive.
  • Own your work like it’s your own business.
  • Don’t wait to be told what to do, lead.
Rectangle 2 1 Smashed Avo

We believe the best relationships are built on trust, honesty, and a shared understanding. That’s why we don’t beat around the bush, hide behind buzzwords, or play politics. We speak up with respect and listen with intention.

  • What this means for you:
  • Write and speak clearly, avoid fluff.
  • Raise concerns early. Don’t let problems fester.
  • Assume good intent, always.
Rectangle 2 3 Smashed Avo

No rockstars, no passengers. Just a team of skilled, respectful people working toward the same goal. We celebrate each other’s wins, back each other up, and collaborate like adults. There’s no room for ego here, only ownership and generosity.

  • What this means for you:
  • Give credit freely and take feedback humbly.
  • Ask for help when you need it, offer it when you can.
  • Trust the team. We’ve got your back.
Rectangle 2 5 Smashed Avo

We’re not chasing perfect. We’re chasing better, better processes, better outcomes, better support for our clients. That means staying agile, iterating fast, and learning as we go.

  • What this means for you:
  • Be open to new ideas and ways of working.
  • Share learnings, both wins and misses.
  • Done and improved beats perfect and never shipped.

Final Thought: Be Proud of What You’re Building

Most commonly asked questions in developing your awesome website.At Smashed Avo, we take pride in every project, not because it’s perfect, but because it’s meaningful. We’re building things that help businesses grow, and lives improve. That’s something worth showing up for.

Testimonials

Great service! Very proactive and attentive. They are always on top of the game when responding to requests, especially Clark, who always takes action right away. Thank you for your hard work, John, Clark and the team!

Brunetti Oro January 27, 2025
google

John, Clark & the team have done a great job creating & implementing a new website for us over the past 12 months or so. Their attention to detail, good communication and above all else their prompt response & action to enquiries or unforeseen issues has ensured a smooth process overall.

Rob Campling January 13, 2025
google

It's been nearly 10 months since I asked Smashed Avo's help to sort some of the major problems I was facing with my website. In past 10 months they have helped me tremendously to sort all the problems, do the integrations, carry out some of the new projects and as a result of that now my website runs beautifully and effortlessly. Smashed Avo team is of very high caliber and are very caring and are extremely good at problem solving. I highly recommend Smashed Avo for any of your future projects, websites and integrations!!

Dee Desai October 10, 2024
google

Smashed Avo is fantastic! They're super caring and always proactive. Their team is amazing, full of endless ideas. Love how they regularly check in. Highly recommend.

TRA Australia November 21, 2023
google

John was so invested in our project, I begun to have suspicions that he was a shareholder in the company. Thank you Smashed Avo for your dedication!

Daria Varlamova October 26, 2023
google

We partnered with Smashed Avo for a critical project with tight deadlines and a complex technology stack. The team rose to the occasion and delivered a beautiful, comprehensive website just in time for our launch at PAX Australia. Their exceptional skill and commitment made a significant impact on our marketing plan. We had no issues, and the highlight was seeing our vision come to life through their work. Highly recommend for anyone looking for quality and reliability.

Damian Anderson October 19, 2023
google

If you're in search of a top-notch website designer agency, look no further! Smashed Avo's expertise in WordPress, WooCommerce, and Shopify websites is truly remarkable. They offer a comprehensive range of services, from website design to development, SEO, CRO, PPC ads, and Meta Ads – everything you need to make your online presence shine. What sets Smashed Avo apart is their exceptional team. They are not only highly skilled but also incredibly ethical in their approach. It's evident that they genuinely care about their clients' success. From the initial consultation to the final result, they go above and beyond to deliver excellence. Their ability to deliver results is unparalleled. They know how to make websites not just visually appealing but also highly functional and optimized for search engines. If you're seeking a website designer agency that combines expertise, ethics, and results, Smashed Avo is the way to go. I wholeheartedly recommend them to anyone in need of web services. Thank you, Smashed Avo, for your outstanding work and dedication to helping businesses succeed online! ⭐⭐⭐⭐⭐

google

Frequently Asked Questions

Most commonly asked questions in developing your awesome website.

The time to build a website varies based on complexity but typically ranges from a few weeks for simpler sites to several months for more intricate ones.

Website development costs vary depending on factors like complexity, desired features, design preferences.

Yes

Yes

Our support policy ensures timely assistance for technical issues related to our services, with details available in our support documentation or by contacting our team directly.

Yes, redesigning or updating an existing website is something we can certainly help with. Whether it’s a revamp of the design or adding new features.

Yes

We typically involves an initial discussion or questionnaire to understand your needs, goals, design preferences, desired functionalities, and target audience.

Ensuring security and data protection involves employing various measures such as encryption protocols, regular software updates, implementing secure authentication methods, using SSL certificates, and following best practices in handling and storing sensitive information.

Contact us via the link below.

Our standard hours are 9:00 am to 5:00 pm Melbourne or Sydney time, Monday to Friday. We are flexible when needed, but these hours keep us aligned for team collaboration and client meetings.

We are a remote first team, so you can work from wherever you are most productive. Some roles may involve occasional in person meetups or client visits.

We help businesses grow through a mix of design, development, and digital marketing. Our services include:

  • Web design
  • Web development
  • eCommerce development
  • Google Ads
  • Analytics
  • Conversion Rate Optimisation
  • Search Engine and AI Optimisation
  • Digital marketing strategy
  • MailChimp and Klaviyo campaigns
  • Klaviyo e commerce flow automations

We use Google Docs and Microsoft Office for day to day work, ClickUp for project management, Loom for quick communication, and specialist tools for SEO, analytics, and marketing campaigns.

We keep communication clear and simple. Most of our collaboration happens through ClickUp, Slack, Email, and Loom, with scheduled check ins to keep projects on track.

Take ownership of your work, communicate clearly, and deliver high quality results on time. We value initiative, problem solving, and teamwork.

“Sometimes the greatest adventure is simply a conversation”

– A. Wolfe